FRANKLIN COUNTY – The second annual “Spring Blitz” kicked off March 1 and will include 21 public meetings aimed to increase tourism in the area through cultural awareness. The event is hosted by Friends of Southwest Virginia and ‘Round the Mountain: Southwest Virginia’s Artisan Network (RTM).
The meetings start in far southwest Virginia and travel through the area during the first two weeks in March, stopping in Rocky Mount March 8 at the Franklin Center from 9-11 a.m.
People attending the meetings will hear regional and organizational updates and meet members of the Friends and RTM team. They will also be able to give feedback on how Friends of SW Virginia can better serve their local communities.
Friends of SW Virginia and RTM represents 19 counties, four cities, and 54 towns across Southwest Virginia.
“Franklin County is fortunate in that we are participants in several regional tourism marketing initiatives – in this instance, Southwest Virginia. Regional collaboration enables communities to leverage resources and assets to draw awareness and visitation,” Franklin County’s Director of Tourism David Rotenizer said in an e-mail.
“The opportunity for Franklin County to participate with more than one regional partnership is a win-win for the community.”
Visitors to Franklin County have contributed nearly $109-million to the local economy, according to recent data from the Virginia Tourism Corporation.